IGNOU is a central university located in New Delhi, India, founded in the year 1985. It also provides several UG and PG courses in arts, commerce, management, and science streams. The campus of IGNOU is located in Delhi, with facilities like a library, garden, and classrooms for virtual learning and training programs.
According to the NIRF rankings, IGNOU has been ranked between 151 and 300 in innovation and 71st in academics. It is a Central University funded by the Government of India and recognized by the University Grants Commission of India. Besides, it has been accredited an ‘A++’ by the NAAC. It has 31 affiliated colleges in India.
IGNOU offers UG and PG courses across various streams. The UG courses offered by IGNOU B.Ed, B.A, B.Com, B.Sc, B.Tech, and BBA. The PG courses offered by IGNOU include M.A., M.Com, M.Sc, and MCA. To know more about the IGNOU, you can go through the following highlights:
|
Establishment Year |
1985 |
|---|---|
|
Type of University |
Private Online University |
|
Approved By |
UGC |
|
Recognition |
AICTE and Distance Education Board |
|
Accreditation |
A+ grade by NAAC |
|
Type of Courses |
Undergraduate and Post Graduate |
|
Mode of Education |
Online |
|
Facilities |
|
|
Official Website |
IGNOU has been accredited an A+ by the NAAC. Its BBA course allows students to gather insights related to the business field and develop high-paid skills. Any candidate who has cleared their 10+2 examinations from an acknowledged board in the science stream can apply for the IGNOU BBA program. The following is a list of crucial dates for applying for admission:
|
Event |
Dates |
|---|---|
|
IGNOU admission 2024 July Session Last Date |
July 31, 2024 |
IGNOU is the most preferred institution for students who wish to pursue a degree from a distance mode. In 2023, it ranked 151th-300th in overall ranking by NIRF. It is also accredited a rank by some international institutes. Here is the list of rankings of IGNOU.
|
Ranking Body |
Category |
Ranking |
|---|---|---|
|
NIRF |
Innovation |
151th-300th |
|
IIRF |
Overall |
36th out of the top 50 Universities |
|
Sub-Continent University Ranking |
Academics and Overall Performace |
17th |
|
NIRF |
Academics |
71st |
IGNOU BBA course is a full-time course of three years. It offers two specialisations to the students i.e., retail management and service management. In this course, the students learn the different aspects of retail and service management business and develop the required skills. Here is an overview of the IGNOU BBA course:
|
Course |
Fees |
Duration |
Specification |
|
BBA |
INR 43,200 |
3 Years |
|
IGNOU BBA admission is based on both merit and entrance exams. Admission to the program varies according to specializations. The following is the application process for the IGNOU BBA course.
Pursuing a BBA from IGNOU allows a student to explore comprehensive career opportunities. There are more than 150 placement partners in IGNOU, including Axis Bank, Genpact Ltd., Reliance, Tata, and Capgemini. In 2023, the highest package offered by IGNOU 2023 was INR 15,00,000, and the average package was between INR 3,00,000-INR 4,00,000. The data tabulated below reflects the university’s recruitment drive:
|
Particulars |
Relevant Details |
|---|---|
|
IGNOU Placement Rate |
70% to 80% |
|
Average IGNOU Package |
INR 3,00,000 Per Annum to INR 4,00,000 Per Annum |
|
Highest Placement Package |
INR 15,00,000 Per Annum |
Here is the list of top recruiters with whom IGNOU Alumni are working with:
IGNOU BBA in retail management is a comprehensive course that allows students to explore the field of retail marketing, management, and merchandise. Here is an overview of the syllabus of the BBA in Retail Management degree.
|
Course Code |
Course of Study |
Credits |
|---|---|---|
|
Diploma in Retailing (year 1) |
||
|
BRL-001 |
Overview of Retailing |
04 |
|
BRL-002 |
Retail Marketing & Communication |
|
|
BRL-003 |
Retail Management Perspectives and Communication |
|
|
BRL-004 |
Customer Service Management |
|
|
BRLT-005 |
Internship and Viva-Voce |
16 |
|
Advanced Diploma in Retailing (year 2) |
||
|
BRL-006 |
Buying and Merchandising-I |
04 |
|
BRL-007 |
Store Operations-I |
|
|
BRL-008 |
Human Resources |
|
|
ECO-01 |
Business Organization |
|
|
BCOA-001 |
Business Communication and Entrepreneurship |
|
|
AMK-001 |
Marketing |
|
|
BRLT-09 |
On the Job Training |
08 |
|
BBA in Retailing (year 3) |
||
|
BRL-010 |
Buying and Merchandising II |
04 |
|
BRL-011 |
Retail Operations and Store Management II |
|
|
BRL-012 |
Visual Merchandising and Store Management |
|
|
BRL-013 |
Customer Value Management |
|
|
BRL-015 |
IT Application in Retail |
|
|
BRLT-016 |
On the Job Training |
1 |
BBA in Service Management from IGNOU is a full-degree program that allows the student to learn and enhance their knowledge in hospitality management. The students study the following courses:
|
Course Code |
Course of Study |
Credits |
Nature of Course |
|---|---|---|---|
|
Semester-1 |
|||
|
BSM-001 |
Fundamentals of Management |
04 |
Theory |
|
BSM-002 |
Basics of Marketing |
||
|
BSM-003 |
Written Communication Skills |
||
|
BSMA-001 |
Basic IT Skills |
Ability Enhancement |
|
|
BSMW-001 |
Internship Report (Workbook) |
06 |
Work-based |
|
Semester-2 |
|||
|
BSM-004 |
Foundations of Services Marketing |
04 |
Theory |
|
BSM-005 |
Focus on the Customer |
||
|
BSM-006 |
Understanding Customer Requirements |
||
|
BSMA-002 |
Communication and Soft Skills |
Ability Enhancement |
|
|
BSMW-002 |
Internship Report (Workbook) |
06 |
Work-based |
|
Semester-3 |
|||
|
BSM-007 |
Understanding Human Behaviour |
04 |
Theory |
|
BSM-008 |
Basic Quantitative Techniques |
||
|
BEVAE-181 |
Environmental Studies |
||
|
BSMA-003 |
Advanced IT Skills |
Ability Enhancement |
|
|
BSMW-003 |
Internship Report (Workbook) |
06 |
Work-based |
|
Semester-4 |
|||
|
BSM-009 |
Introduction to Service Operations |
04 |
Theory |
|
BSM-010 |
Service Design |
||
|
BSM-011 |
Service Quality and Improvement |
||
|
BSMA-004 |
Advanced IT Skills |
Ability Enhancement |
|
|
BSMW-004 |
Internship Report (Workbook) |
06 |
Work-based |
|
Semester-5 |
|||
|
BSM-012 |
Economy and Services |
04 |
Theory |
|
BSM-013 |
Delivering and Performing Service |
||
|
BSM-014 |
Managing Service Operations - I |
||
|
BSMA-005 |
Data Processing and Reporting |
Ability Enhancement |
|
|
BSMW-005 |
Internship Report (Workbook) |
06 |
Work-based |
|
Semester-6 |
|||
|
BSM-015 |
Managing Service Promises |
04 |
Theory |
|
BSM-016 |
Managing Service Operations - II |
||
|
BSM-017 |
Service Entrepreneurship |
||
|
BSMA-006 |
Research Process |
Ability Enhancement |
|
|
BSMW-006 |
Internship Report (Workbook) |
05 |
Work-based |
A. To enroll in the IGNOU BBA program, candidates must have completed their 10+2 or equivalent examination from a recognized board or university. This program has no age restriction, making it accessible to students of all ages.
A. The fee arrangements for the BBA program at IGNOU vary depending on the specialization and specific requirements of the program. Generally, the total fee for a three-year course is around INR 27,000, which can be paid annually or in one semester. It is advisable to check the official website of IGNOU or visit the district office for the most accurate and up-to-date payment details.
A. The IGNOU BBA program is conducted twice yearly, in June and December. Students must submit their assignments for each course before they are eligible to appear for the end-of-course exam. The exam is conducted at designated centers all over India. At the time of registration, students can choose the exam center of their choice.
